SurveySensum

Imagine the internet to be a huge shopping mall. Do you know whose voice would be the loudest in that mall? Not businesses. Not marketers. It would be that of the customers. In a business equation, the weight is always in favor of the customers. The cliche statement that “The customer is always right.” …is always right. Imagine the positive influence a business can have on its bottom line if it can tune into the voice of the customer. But how? What is the voice of the customer and how can you listen to it? What is Voice of Customer (VOC)? Voice of the Customer (VOC) is made up of two things — experiences and expectations. VOC is a term that is used to describe the experience and expectations that customers have from a business. It captures their feedback on what they expect from you, what are their challenges, and what are their thoughts on your product or service. An efficient VOC program helps you identify customer problems and expectations so that you can work on them, improve custo...

Customer Feedback is important! We all know this. But why? Why is every business focusing and recommending to focus on it? What is it about customer feedback that is helping them improve their services or product? And even if one like to start working on it, what is the first place to start? Let’s discuss these in this comprehensive article, ‘Everything you need to know about customer feedback.’ So, what is customer feedback? Customer feedback is anything that your customer shares with you after interacting with your business or using your product or service.  Customer feedback can be shared in form of reviews, ratings, and comments on multiple platforms in multiple ways. And it takes several forms. It is not entirely text-driven nor does it come only in the form of multimedia. It is a cluster of all of them,  which when combined gives an idea of customer satisfaction and brand loyalty. Click to read more:  https://www.surveysensum.com/blog/customer-feedback/

Learn why Surveysensum is your go-to NPS software. Also, learn how to choose the right NPS tool, the features needed for a perfect NPS survey, benefits and more.  Create an NPS survey quicker than ever with the pre-built template Launch a simple NPS survey in just 2 minutes with a pre-defined template that contains a loyalty question and a follow-up open-ended question. Relevant questions, prefab reports dashboard, close loop integrations, etc. are already added to the templates. All you need to do is add your brand's name, set up the follow-up questions, and you are good to go! Click to read more:  https://www.surveysensum.com/nps-software/